Published at Wednesday, 27 November 2019. Business Card. By Sydnee Bouton.
Early Days – It all started in Europe in the 16th Century, probably in France, when gentlemen used playing cards to write notes on to each other, and such was the acceptance of playing card games as a gentlemanly pursuit that they were accepted as legally binding documents. The note could be an IOU for a debt, a promissory note for money or a business agreement, and were known as Bearer Cards in recognition of the fact that once the card was signed the bearer had a contract in his hand. In 17th Century France the cards then evolved into visiting cards, where they were used to pass general notes and act as general calling cards when gentlemen were out visiting friends and businesses. This evolved quickly in to a form of social etiquette for the gentry and well to do where, rather than just dropping in unannounced, a card was first presented by a servant to check when it would be convenient to actually call in person. The convention spread quickly throughout Europe and calling cards became firmly established as the way to introduce yourself and arrange meetings.
As a final point, a card holder helps in avoiding uncomfortable situations. There are many situations when guys spread their cards all around the desk for all people inside the room to pick up. This is not only uncomfortable, it's looked at as not professional. A card case forces the business professional to present his or her business card to each and every particular individual, which creates a long-lasting impact. There also are those events when someone acquires a business card they don't need to keep. As a substitute for discarding that card or even tossing it away, your unrequired cards can be put inside the card holder to be worked on at some future date. It's not difficult to overlook old fashioned business etiquette in today's digital and rapid paced world, but the use of cards and a good high-class business card holder is one habit which must definitely be looked after.
Even when you have finalized the design of your business card, make sure that you evaluate it through different ways. One of the best ways of evaluating your work is by showing it to friends, family members and colleagues. They will give you some feedback, which will definitely help you bring improvements in the completed design. Then, you can go ahead and get it printed. Other than these basic factors, you need to add a few important things to the design, which will end up making your business card memorable. Although the card should be appealing, it should also make the potential client think about your products or services again and again.
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