Published at Thursday, May 09th 2019. by Leverett Rigaud in cover letter.
The second part of a good cover letter is the paragraph which sells the job-seeker. This should be a carefully worded, concise paragraph that contains aspects of personality and expands on job experience. The point of this paragraph, in a good cover letter, is to let the hiring manager know what the company will reap if they are chosen. The hiring process is tedious for all parties, so the hiring manager wants to ensure the person they take on is the right individual. So in a good cover letter, a hiring manager has to be positive of that. Also, a good cover letter should make a connection with the hiring manager and get them to want to meet an applicant for a job interview in order to find out more.
A cover letter is as easy to come by as going to ”Google”, or some other search engine, and typing in ”sample cover letter”. There are thousands upon thousands of options out there ready to have information plugged into the appropriate spots and sent out. However, a cover letter like this is generic. The definition of generic is: characteristic of or relating to a class or group of things; not specific. Not specific indeed, that doesn't tell us much. Let's look at a couple synonyms– general, common, nonspecific, no-name. Those aren't very flattering words are they? That is exactly the type of impression a generic cover letter gives. It is a big flashing neon sign that the applicant is generic. It also says to the hiring manager that if the applicant cannot manage to do the work needed to create a personalized cover letter, perhaps they are not committed to doing any work whatsoever.
Have you met free cover letters and their best friend the trashcan? They go hand in hand. Whenever you see a free cover letter, and you're tempted to borrow it and tweak it to pass it off as your own, you should know that letter is going to probably end up in the trash can. We've all seen the sites online for free cover letters. We know they are out there and if we know it then guess what, employers know also. You may feel like it's the answer to all your prayers, but the truth is, it's really more of a nightmare for you. First take the time to read the letters. They sound really good right? Wrong. While they can provide an excellent guideline for what your cover letter should resemble, they do not contain one ounce of personality. More importantly they do not contain your own personality. Most of these free letters are boring. There is not one ounce of originality in them. Essentially you get what you paid for. You paid nothing for them and they really are nothing.
Using a resume cover letter template is the quickest way for one's resume to end in the trash pile. A resume cover letter template gives the impression that one is a nameless, faceless, and mindless individual who just wants to get a job, any job. This is not a promising characteristic of a potential employee. A company is looking for an individual which has passion and enthusiasm. They also want an employee who is dedicates to the company and wants to see the company excel. How is one going to convey this to a hiring manager when they are just blanks filled into a resume cover letter template?
A cover letter is meant to sell one's expertise and abilities in order to land a job position. By using a generic cover letter, none of an applicant's own personality or passion is included. The applicant may as well be a robot for all the hiring manager could know. Company's aren't looking to hire robots though, and generic cover letters just are not made to fit the job. Company's are looking to hire real people, with real experience, and real drive which they will throw behind the company. Therefore, a personalized cover letter which conveys these things are the only way to ensure a job interview.
Most of the free cover letters you will find out there are very generic. Their introductions can sometimes include the 5 most fatal words a cover letter can contain ”To Whom it May Concern”. Those words alone will earn any cover letter a trip to the trashcan. A good cover needs to be addressed to a specific person. The first paragraph is always customized for that company you are applying to. A free cover letter is never going to show that you understand the business needs of the company. A free cover letter is never going to be able to introduce you and why you want to work for the company. Only you can do that.
One spends hours perfecting their resume when job hunting. They ensure that all their skills are well defined, and their job duties and titles sounds more professional than they really are. However, when it comes time to really sell themselves, they fall prey to a resume cover letter template. Why would they pair a well-written resume with a resume cover letter template which does nothing to compliment their job skills? I don't know either. A resume cover letter template's intention is to ease the stress of job-seekers. Yet it only makes it worse by ensuring an applicant does not get the desired position. One who uses a resume cover letter template does nothing to assist one from standing out to the hiring manager, which is the only way to earn an interview amongst hundreds, if not thoughts, of other job hunters.
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