Published at Thursday, 02 May 2019. Business Card. By Harrietta Lacombe.
With this in mind, why just hand over business cards as though it's a chore? It should be done with a sense of ceremony that conveys to the other person the fact that you are giving them a piece of your thought and time that will be a real asset to them. If this approach is taken, then business cards become the link to a relationship that both parties value, and as such kept at hand, rather than in a drawer. The main way to achieve this is to make the card itself a memorable item, one that really stands out from the crowd.
Early Days – It all started in Europe in the 16th Century, probably in France, when gentlemen used playing cards to write notes on to each other, and such was the acceptance of playing card games as a gentlemanly pursuit that they were accepted as legally binding documents. The note could be an IOU for a debt, a promissory note for money or a business agreement, and were known as Bearer Cards in recognition of the fact that once the card was signed the bearer had a contract in his hand. In 17th Century France the cards then evolved into visiting cards, where they were used to pass general notes and act as general calling cards when gentlemen were out visiting friends and businesses. This evolved quickly in to a form of social etiquette for the gentry and well to do where, rather than just dropping in unannounced, a card was first presented by a servant to check when it would be convenient to actually call in person. The convention spread quickly throughout Europe and calling cards became firmly established as the way to introduce yourself and arrange meetings.
Card holders may be found in all sizes and styles and having one delivers a lot of distinct communiques. Most important, it implies that a business professional cares enough about their cards as well as the message a card communicates, to keep those cards preserved. Card etiquette states that they are kept spotlessly clean and crisp. Distributing a messy or possibly old one sends a message of disinterest not to mention lack of organization and shall potentially terminate a business alliance before it even kicks off.
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