Published at Thursday, 09 May 2019. cover letter. By Chantal Chatelain.
In the thousands of sites mentioned earlier, every one of them will make promises of how their cover letter is a guaranteed way to get an interview. Some of the sites may even promise that their cover letter is so personalized that it will be just like it was written by you. However, that's just not true. Generic cover letters, no matter how ”personalized” the site claim, have a completely different feel than truly personal cover letters. Everyone has different job skills, flaws and strengths, and experience and it is impossible for one generic cover letter to cover all possible angles. Don't fall for the gimmick, and remember the same type of sales pitch which even makes people consider using a generic cover letter is the same type of pitch one needs to use when selling themselves to a potential employer.
What this all boils down to is, take the time to write a cover letter for each particular job. Yes, this is going to be a more involved process but the rewards are going to be greater. Instead of needing to send out one hundred resumes with generic cover letters, there will only be a need to circulate a select number of personalized cover letters. This will allow the ability to choose the perfect job and encourage one to get excited about the potential of the position. It is not about quantity, it is about quality. In general, for every one hundred cover letters one sends out, they will only receive a response to ten percent. This does not mean the response will be favorable either. Between the option of sending out one hundred generic cover letters, with the return response of ten percent, or twenty personalized cover letters with the return response of thirty percent, which seems like the best method? Additionally, with the latter option, the responses are going to be favorable at least half the time.
When you apply for any position, I'm sure you are all too aware that you are not the only one applying for that position. This is why it's so important to have a good cover letter. Your cover letter is going to get your foot in the door. It's the first step to the hiring process. Your cover letters needs to be more than just an average cover letter from the internet. Your cover letter needs to stand out among the rest. A boring cover letter is just going to wind up in the trashcan.
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