Published at Thursday, 09 May 2019. cover letter. By Chantal Chatelain.
Your free cover letter could be the kiss of death for your resume for many reasons. Cover letters are designed to get you an interview. There are many things wrong with free cover letters that instead of getting you an interview, they end up getting your resume sent to the trash can by a prospective employer. Once a prospective employer sends your resume to the trash can that is it with that company. There are seldom times when you will get a second chance with that company.
One of the aspects a cover letter usually lacks, especially for an Intern, is being straight forward. In the past, people have been encouraged not to come across as too forward. A cover letter was recommended to be as passive-aggressive as possible. However, in the current competitive field it is important to be aggressive. An Intern cover letter should come right out and ask for an interview. After all, that is the whole purpose of writing a cover letter right? Aggressive is not a dirty word anymore, and most companies see this in a positive light. If one's cover letter is confident, and a clear declaration, then they are classified as a ”go-getter”.
What this all boils down to is, take the time to write a cover letter for each particular job. Yes, this is going to be a more involved process but the rewards are going to be greater. Instead of needing to send out one hundred resumes with generic cover letters, there will only be a need to circulate a select number of personalized cover letters. This will allow the ability to choose the perfect job and encourage one to get excited about the potential of the position. It is not about quantity, it is about quality. In general, for every one hundred cover letters one sends out, they will only receive a response to ten percent. This does not mean the response will be favorable either. Between the option of sending out one hundred generic cover letters, with the return response of ten percent, or twenty personalized cover letters with the return response of thirty percent, which seems like the best method? Additionally, with the latter option, the responses are going to be favorable at least half the time.
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