Published at Thursday, 09 May 2019. cover letter. By Jeanine Cornu.
The key to landing a job interview, and most likely the position, is writing a clear, concise, and attention-grabbing cover letter. A cover letter should make a statement about the applicant, about their qualifications and skills, and about their enthusiasm about their job. It should say everything in as few of a words as possible. This is where generic cover letters fall short, as well. Generic cover letters use basic, rudimentary words which do not keep the reader's attention or invoke any sort of feeling in them. Writing a cover letter is very much like writing a store in that it has to be compelling, and the word choice is extremely important.
Free cover letters also address a company in general with a position in which the job seeker will be applying for. Free cover letters never address a specific company with a specific need. You cover letter needs to address the specific company in which you are applying for and it also needs to address their hiring needs. When a prospective employer posts an ad for a position they will list qualifications they are looking for. When you don't address the specific hiring needs that the company has you are showing that you did not pay attention to their job advertisement. Prospective employers look closely at this and when they don't see that you have taken the time to address their needs and how you can fill their needs then they move on to the next applicant.
You can add more to the cover letter than is suggested if you feel it is necessary, however, cover letters should be relatively short. They should be no longer than two pages at the most, but ideally one page of three to four paragraphs is what you should aim for. Remember when writing cover letters that they should be short, concise and to the point. Do not include anything that is not directly relevant to your application. Make it as easy as possible for a potential employer to see that you fulfill all the specifications for the job. Your cover letter is meant to both inform and influence. In a sense, writing cover letters that are effective and interesting will predispose potential employers in your favor and they will read your resume more proactively and positively than otherwise.
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