Published at Thursday, 09 May 2019. cover letter. By Jeanine Cornu.
A cover letter is meant to sell one's expertise and abilities in order to land a job position. By using a generic cover letter, none of an applicant's own personality or passion is included. The applicant may as well be a robot for all the hiring manager could know. Company's aren't looking to hire robots though, and generic cover letters just are not made to fit the job. Company's are looking to hire real people, with real experience, and real drive which they will throw behind the company. Therefore, a personalized cover letter which conveys these things are the only way to ensure a job interview.
When applying for an Internship it is important to stand out amongst the crowd. Remember Elle Woods in Legally Blonde and her pink paper resume? While that is just a movie, and colored paper is not recommended, the concept is still the same– Be unique and get their attention. A passionate, and focused cover letter is the key to getting that desired Internship. An internship cover letter should reflect the potential one had has. Most people who apply for an Internship do not have resumes filled with career related experience. It is the cover letter which is going to be the deciding factor.
The key to landing a job interview, and most likely the position, is writing a clear, concise, and attention-grabbing cover letter. A cover letter should make a statement about the applicant, about their qualifications and skills, and about their enthusiasm about their job. It should say everything in as few of a words as possible. This is where generic cover letters fall short, as well. Generic cover letters use basic, rudimentary words which do not keep the reader's attention or invoke any sort of feeling in them. Writing a cover letter is very much like writing a store in that it has to be compelling, and the word choice is extremely important.
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