Published at Wednesday, 27 November 2019. Business Card. By Rousset Bellet.
Trade Cards – Businessmen soon adopted the social convention for their professional needs, and recognised the potential for advertising their wares and services as well as letting people know where they were. At the time newspapers were limited in their circulation and printing techniques, so no other form of mass advertising was available. By printing a basic map of how to find the shop or business on the cards, they also became the earliest from of business directory. As printing techniques improved through the 18th and 19th centuries, so did the sophistication of trade cards, with ever improving colour and graphic designs, and Trade card production became a major printing industry in its own right. The improvements in printing, however, in turn led to the demise of the trade card. As newspapers and magazines with colours and pictures became cheaper and viable as mass media, they became a much more attractive place for advertising products and services, and by the end of the 19th century trade cards had virtually disappeared. The development of the telephone and changing social attitudes had much the same effect on calling cards with their use also falling out of fashion.
Some people state that the need for business cards has now gone by and that in the electronic digital time, our own use of a card is passé. The reality is absolutely nothing could be further from the actual truth. Maintaining and sending out a calling card is going to remain a signature of stylishness, elegance and dependability. It of course demonstrates that company personnel are concerned about their career and about the people they are meeting. Acquiring a card is a clear sign that a personal communication is certainly not dead.
When going in for your business card design, do not go in for a design that requires multi-fold cards. If you use such a card, you can be rest assured that the CEO will dump it in the trashcan without even bothering to glance at it. Get your organizations business card design designed by a professional. This might cost you some additional money, but it will ensure that your business card conveys your true image. After all this is what a business card is supposed to do. They are not required to promote your products. They are meant to project your image and they can do it only if designed by professionals.
Any content, trademark’s, or other material that might be found on the Ambienttempco website that is not Ambienttempco’s property remains the copyright of its respective owner/s. In no way does Ambienttempco claim ownership or responsibility for such items, and you should seek legal consent for any use of such materials from its owner.
Copyright © 2020 Ambienttempco. All Rights Reserved.