Published at Thursday, 09 May 2019. cover letter. By Tyeis Grange.
A cover letter is meant to sell one's expertise and abilities in order to land a job position. By using a generic cover letter, none of an applicant's own personality or passion is included. The applicant may as well be a robot for all the hiring manager could know. Company's aren't looking to hire robots though, and generic cover letters just are not made to fit the job. Company's are looking to hire real people, with real experience, and real drive which they will throw behind the company. Therefore, a personalized cover letter which conveys these things are the only way to ensure a job interview.
Most of the free cover letters you will find out there are very generic. Their introductions can sometimes include the 5 most fatal words a cover letter can contain ”To Whom it May Concern”. Those words alone will earn any cover letter a trip to the trashcan. A good cover needs to be addressed to a specific person. The first paragraph is always customized for that company you are applying to. A free cover letter is never going to show that you understand the business needs of the company. A free cover letter is never going to be able to introduce you and why you want to work for the company. Only you can do that.
For the most part cover letter examples are just that, they are generalized examples that can be used by anyone needing a cover letter. So keep in mind that it is only an example and that you can not just change around a few words and send it out as your cover letter. When you send a cover letter out like this you are taking huge risk that your employer has seen the same old cover letter countless times before. As stated above they are looking for any reasons and that means any reason at all.
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