Published at Wednesday, 27 November 2019. Business Card. By Georgitte Schmitt.
Trade Cards – Businessmen soon adopted the social convention for their professional needs, and recognised the potential for advertising their wares and services as well as letting people know where they were. At the time newspapers were limited in their circulation and printing techniques, so no other form of mass advertising was available. By printing a basic map of how to find the shop or business on the cards, they also became the earliest from of business directory. As printing techniques improved through the 18th and 19th centuries, so did the sophistication of trade cards, with ever improving colour and graphic designs, and Trade card production became a major printing industry in its own right. The improvements in printing, however, in turn led to the demise of the trade card. As newspapers and magazines with colours and pictures became cheaper and viable as mass media, they became a much more attractive place for advertising products and services, and by the end of the 19th century trade cards had virtually disappeared. The development of the telephone and changing social attitudes had much the same effect on calling cards with their use also falling out of fashion.
A good tip is to use a coloured background. As the majority of business cards are printed on a white background using a different coloured card can really make a card stand out. It will be more expensive but depending on the impression that needs you be created, could work well. Once you have decided what ideas you want to uses, any professional business card printing company will be able to produce the design for you.
It is a fine summer morning and you are in a happy mood. You have just returned from a long and important overseas business trip and you have attended a number of seminars and exhibitions. As you sit down with a cup of coffee your secretary enters and hands you a stiff piece of rectangular paper. She announces that a well-dressed man had come to meet you regarding an important business deal and had left behind his business card. As you glance through the card, you are impressed by the quality of the board used to make the card. What strikes you is the superb color combination the logo and the lettering of the card uses. Your eyes are riveted to the same and you just cannot take them away.
Any content, trademark’s, or other material that might be found on the Ambienttempco website that is not Ambienttempco’s property remains the copyright of its respective owner/s. In no way does Ambienttempco claim ownership or responsibility for such items, and you should seek legal consent for any use of such materials from its owner.
Copyright © 2020 Ambienttempco. All Rights Reserved.