Published at Wednesday, 27 November 2019. Business Card. By Chantal Chatelain.
Die-Cut: Die-cut business cards are the most unique cards you can have. If you choose to do a die-cut, you can pick from standard die-cuts or pick from one of the die-cuts your printing company may already have. There is also the option of creating your own die-cut, in which you can choose or design any shape for your die-cut that you want to. Depending on the complexity of your design, die cuts can cost anywhere from $50 and up. Your printing company will likely charge you for this die-cut because you will be their only customer to ever use it. This is the most expensive option for business card printing, but it is the best way to have a truly unique card that no one else will have.
Be Unconventional – Modern Business Card printing means the designs and colours available are virtually unlimited. You must have the relevant details on the cards and you are limited by the standard size, but beyond that, you can be as creative as you like. It's not necessary to be frivolous or outrageous to be unconventional, just use colour and design effectively. If you don't have a flair for graphics, then employ the talents of a professional. If your budget won't stretch to hiring in talent, then spend time looking at examples on the internet. If you type in a query to a search engine you'll find thousands of examples to inspire you, and it is well worth a day or so of your time to get this right. Once you find a design or a picture you want to use, don't be shy of spending a little money if need be to acquire it.
There are some folks who cram up their business cards with all the information it can hold. This is not done, for a business card is business card and not sales literature. Let the additional info be there on your sales literature and keep the business card as simple as possible. This will ensure that the card will be able to pass across the information it was supposed to convey immediately. Would you rather want that the CEO of a reputed company scanned all through your business card just to find your contact information? A proper business card design should have as much `white space' as possible on it. People should be able to access the necessary information immediately.
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