Published at Thursday, 09 May 2019. cover letter. By Fifi Allain.
Writing cover letters that target the requirements of the job and demonstrate a healthy understanding of the organization and industry you want to work in will greatly increase your prospects of obtaining an interview. So how do you go about writing cover letters that get your resume read first? Your cover letter creates the first impression of you and can influence the way a potential employer views your application. Writing cover letters that grab the reader's interest and encourage a careful reading of your resume must therefore be considered as important as writing an effective resume.
A cover letter is meant to sell one's expertise and abilities in order to land a job position. By using a generic cover letter, none of an applicant's own personality or passion is included. The applicant may as well be a robot for all the hiring manager could know. Company's aren't looking to hire robots though, and generic cover letters just are not made to fit the job. Company's are looking to hire real people, with real experience, and real drive which they will throw behind the company. Therefore, a personalized cover letter which conveys these things are the only way to ensure a job interview.
Again this is another reason why your free cover letter is the kiss of death for your resume.
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